Twitter is a social networking website that lets you stay up to date with those you are following and connect with individuals. It is a social media community where users are able to share information quickly and in quick snippets. Twitter marketing makes it necessary for you to remain simple, maximize your exposures and grow your followers.
However, if you only use Twitter to sell your products and mention your business 100% of the time you will see how fast you will lose followers. Marketing in the Twitter community is so effective and many marketing strategies via Twitter turn followers into clients. Here are 4 awesome Twitter marketing strategies that actually work:
1. Optimize your Twitter Profile
Describing your business in an easy to understand language is the most attractive method for keeping the followers you already have and for developing new ones. Clients need to know immediately if what you have to offer will be interesting to them. Include a link to your website and also give your Twitter followers opportunities to get a free ebook or informative information and articles that will benefit them.
When Twitter followers confirm your request to get free information, make sure the moment they sign up, they will be able to comprehend your services and how their needs can be met by your business. From this point forward, starting from the squeeze page, building a relationship that provides additional free resources and content to what is going on in your market is recommended. Informative, consistent communication is needed for relationship building, after all.
2. Provide Great Information
Provide market-specific and high quality information for the purpose of educating Twitter followers who have subscribed to your email list. These can include articles or a series of articles you have written or even a newsletter. Be sure to include links to your website and twitter profile in your articles, newsletters and any other resource you provide your twitter followers. This will ensure to bring traffic direction back to your website.
Another option is to direct your twitter followers to a landing page or squeeze page. The reason this page is called the squeeze page is because it is not supposed to be selling anything but rather to ‘direct’ people to your site, where the hard selling can start. You can easily create information for your squeeze page by creating blogs on sites that are free such as Live Journal, Blogger or WordPress. Once you created and signed up for the blog, start to add content for free and if you decide to schedule these to auto-posting, find auto responders through searching for ‘blogs auto responder.’ Include a box for opt in on every post or blog page in order for your subscriber list to be increased.
3. Use Current Address Book to get Followers
You can get more followers by adding your existing contacts. Click on the tab ‘find friends’ on your homepage and select LinkedIn, AOL, Yahoo, Gmail or Facebook contacts. Also, join the community directory of Twitter. Add information on your profile and do market categorization so others can rapidly begin following you after they find you.
4. Find Experts
Twitter users that are active can be found at Twit.Dir.com. Here you will be able to locate Tweets and their writers who are most active with the highest number of people following them. Finding persons who could be willing to follow you and for you to find persons you might like to follow.
Remember that following experts and influencers in your niche is important. Knowing how and what they tweet will teach you a lot of things you wouldn’t otherwise know. When you establish relations with key persons in your business, this can only be good for your business. Some of the most addicted users of Twitter can also be found on Twitterholic.com
Use these four advanced strategies to help you market and grow your platform on Twitter.
Article written by Mark Jones of Omnistar Affiliate SEO Software.
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